Market Trends

Organisations’ services and processes are increasingly digital and often used around the clock. This increases the requirements for reliability, scalability and ability to change the systems. Digital development is no longer a separate project, but a continuous process in which the role of IT as an enabler of business is emphasised.

Netum acts as a partner that ensures the continuity, functionality and controlled development of business-critical systems. Our expertise focuses on the maintenance, modernisation, and gradual renewal of extensive IT environments to minimise business disruptions. We are involved in continuous development, not just individual projects.

The importance of cybersecurity continues to grow as digitalisation deepens and the geopolitical operating environment changes. Organisations are required to have increasingly strong cyber resilience, i.e. the ability to prevent disruptions, detect incidents and recover from them in a controlled manner. At the same time, EU-level regulation, such as the NIS2 Directive, increases requirements for information security, continuity management and reporting. The importance of requirements is emphasised, especially in the public sector and in critical functions.

Netum responds to the growing cybersecurity and regulatory requirements, especially in operating environments where continuity and reliability are critical. We offer comprehensive cybersecurity and continuity management services that include proactive risk management, technical and organisational security solutions, and the development of cyber resilience.

We also support our clients in interpreting and implementing EU regulations, including NIS2 requirements.

The use of data in business management and decision-making is constantly increasing. In particular, the development of generative AI has accelerated the adoption of AI across everyday processes, customer service, analytics, and software development. The focus is on the responsible, controlled use of artificial intelligence that genuinely enhances business.

Netum helps its customers utilise data and artificial intelligence for business development in a controlled and responsible manner. Our expertise covers data platforms, analytics and automation, and the integration of AI solutions into existing processes and systems. In the introduction of artificial intelligence, we emphasise a safe, transparent solution that produces practical business benefits.

In the introduction of artificial intelligence, we emphasise safety, transparency and solutions that make everyday life more efficient and support decision-making in practice.

Cloud-based solutions have become an established part of organisations’ IT architecture. The focus has shifted from deployment to the management of cloud environments, cost-effectiveness, information security and the utilisation of various hybrid models. Organisations seek flexibility by combining cloud services, proprietary environments, and off-the-shelf platforms to meet business needs.

Netum helps utilise cloud and hybrid solutions in a controlled, business-oriented manner. We emphasise the management, information security and cost-effectiveness of cloud environments. We also support the design, implementation, and integration of existing platforms and systems to meet changing business needs.

Sustainability and reporting requirements at the EU and national levels are also increasingly affecting IT solutions. Energy efficiency, system lifecycle management, data transparency, and the responsible use of technology are emphasised in everyday IT decisions. This creates demand for solutions that support sustainability and help organisations meet the growing expectations of both regulation and stakeholders.

Netum supports the design and implementation of sustainable and energy-efficient IT solutions. We take care of system lifecycle management, reducing technical debt and optimising solutions to support both business and sustainability requirements. We also offer data management and reporting solutions that meet EU-level sustainability and transparency requirements.

Common to these market trends is the growing criticality of IT environments, the tightening of continuity requirements, and the increasing regulation. Netum’s strength lies in acting as a long-term partner in managing these requirements and supporting customers’ business in a changing operating environment.